We always tend to get confused about which digital marketing tools can boost your campaign, especially when you have tons of options over the web.
Selecting the best tool for your business or your clients is indeed a long and overwhelming process.
To make your life easier, we have listed the top 8 tools that are also our favorite.
List of Top 8 Digital Marketing Tools In 2020
There is no better tool than Google Analytics when it comes to digital marketing. It is a must-have tool for every marketer.
If explored to its full capabilities, you can see a world of insights that will help you improve your campaign and stay ahead of the competition.
If you want to learn more about Google Analytics for free, then you can go through the Google Analytics Academy. Here you will learn every aspect of the tool for free.
The best part about Moz is that pretty much everything good about it is FREE. It offers you a dependable selection of both free and paid SEO tools.
With Moz, you can perform keyword research, competition and backlink analysis, page analytics, site crawling, and much more. Moz is no less than a boon.
We highly recommend you to use the MozBar Chrome plugin for instant matrics of any page, at just one click!
One of the most preferred tools by bloggers, SEO gurus, and agencies is SEMrush. It is probably the best bang for the buck.
We use SEMrush almost for everything like, finding new keyword opportunities, fix site issues, competitors and backlink analysis, and much more.
If this is the first time you are investing in an SEO product, then SEMrush is the tool you should be opting for; Our suggestion is to try their free 1-month trial.
Screaming Frog SEO
Another excellent tool for SEO is Screaming Frog. It’s no wrong to state that Screaming Frog is the best friend of SEO as it crawls a website, gathers data, and organizes it in useful ways.
It thus allows you to identify common on-site SEO issues and insights for URL, page titles, meta descriptions, headings, images, redirects, robots.txt, and so on.
To make it simple, with this tool, you no longer need to be worried about your technical SEO activities. It will review and show if there is an issue on the website.
HubSpot offers a full stack of software that includes a CRM, a Marketing Hub, a Sales Hub, a CMS hub, and a Service Hub.
You can use HubSpot for CRM, CMS, email marketing, social media, blogging, building landing pages, and more. You can also find certification courses on their website to help you understand the tools and products well enough to make the most out of it. Want to grow your marketing strategy? It is the tool for you.
If you are not getting topics or want to create high performing content for your social media and website audience, then BuzzSumo is the right tool for you.
Not only the best topics, but you can also get trendy ones that your users are already searching for online. Apart from creating the best content, this tool also monitors your brand performance and also identifies influencers you may want to consider partnering with; Our suggestion is to first register for a free 7-day trial.
If you believe that image speaks a thousand words, then Canva is the way to go for your social media posts and website images. It offers a large selection of templates, clip art, and fonts to help you customize your project. No matter how inexperienced you are into making creative posts for social media, Canva can help you with tons of creatives and easy to use interface. Use this tool to create social images, CTA buttons, and infographics for free.
Last but not least. Hootsuite is an enterprise-level social media management tool that offers you to store and schedule social media content on a variety of platforms. It is best used for tracking the performance of your social media content, calculate ROI and conversions, the conversation about your brand, services, and products. It offers a limited free subscription and a free, 30-day trial offer for the professional subscription.
It is necessary to understand what results you want to achieve with the above-mentioned digital marketing tools. Every tool has its uniqueness and can offer you something that no other can offer, with such ease.
If you are struggling to develop a digital marketing solution for your business, get in touch with our Digital Marketing Experts at AMH Web Studio now!